Every listing receives a marketing approach designed for the property, the price point, and the buyer most likely to want it. Backed by the Zada Group team's full marketing infrastructure.
A recent Zada Group listing campaign reached 1,622 viewers, with 88% of them outside the existing follower base. The campaigns are designed to move beyond the existing audience to the people most likely to act on the listing.
Every Burnaby property receives a custom social media campaign with creative, copy, and targeting tuned to the property and the buyer.
Higher-end listings benefit from a dedicated, single-property website with its own domain, cinematic hero, custom typography, and full photo gallery. Buyers remember the website, share it, and return to it.
This is one of the marketing tools available to every Zada Group seller.
Listings are professionally photographed, with drone work where appropriate, and supported by a custom-designed printed brochure. The brochure is presented at every showing and mailed to surrounding neighbours during the campaign.
Luxury Property Photography · Birchwood Crescent
Printed Feature Brochures
Two examples from recent Zada Group campaigns. The Shantz Way Homes brochure was created for a ten-home Maple Ridge development. The Birchwood Crescent brochure supported the record-setting sale of a Port Moody luxury home.
Shantz Way Homes · Maple Ridge
Birchwood Crescent · Port Moody
Through Zada Group, Randy works on full developer marketing engagements. The team led the marketing for Shantz Way Homes, a ten-home detached development in Maple Ridge, including brand identity, custom brochure, targeted launch strategy, and end-to-end buyer support.
All ten homes sold.